Founded in 1993, AND1 gained prominence in bringing street basketball culture to the masses. Through its infamous "Trash Talk" t-shirts, basketball apparel, and footwear, the brand quickly grew into a successful player in the sports retail world.
Today, AND1 continues to be synonymous with the game of basketball. AND1 is supported on the hardwood by NBA players including Lance Stephenson of the Los Angeles Clippers and Isaiah Caanan of the Philadelphia 76ers. The Mix Tape Tour (now known as AND1 Live) continues to travels the globe as missionaries for the brand. AND1 shoes, apparel and accessories can be found across the world on todays (and tomorrow's) legends of the game.