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    Aerin Rose

    Aerin Rose
    It's that dreaded time of year again...swimsuit season. Finding the right swimwear that makes you feel and look great seems impossible, especially if your body isn't perfectly proportioned. Knowing this feeling well, with a DD chest and tiny waist, Aerin Kwait, Ridgewood resident and Teaneck native decided to take matters into her own hands. "Starting my company was the classic story of a consumer who could not find what they were looking for in the stores, so they figure out a way to make it on their own," said Aerin. While working as a television producer in 2000, Kwait, began developing a collection that would make any woman of any size or shape look great and feel comfortable in swimwear. She did this by offering designs where tops and bottoms can be purchased separately, pieces were made to flatter, and all swimwear is sold according to bra size, for the perfect fit. Having graduated college cum-laude with a degree in marketing, fashion design was uncharted territory for Aerin. She had to seek out pattern makers, seamstresses, factory workers, sales reps, and most importantly her customers, who she calls her inspiration. Learning from mistakes and dealing with ups and downs, such as theft and an incompetent factory did not impede Aerin's determination to create a swim line that many women wished for. For 9 years, the Aerin Rose line has catered to the needs of the curvaceous woman. Providing extra support and a comfortable fit without sacrificing style, the collection prides itself on hidden underwire and styles designed for those that needed lift. Her "lucky" break came when InStyle magazine featured her very first design in a quarter-page layout. "The reaction was incredible," she recalls. "I was getting calls nonstop on my home phone with orders coming in." Since that time, her designs have continued to be featured in some of the top women's fashion magazines including; Glamour, Lucky, Good Housekeeping, InStyle, Oprah, and Seventeen as well as television shows like the Tyra Banks Show.